This unique BPA-free pump is designed with an electronic memory that puts you in control by learning and continuing your personal pumping style.

Product Features:

* Learns and continues your pumping rhythm
* Gentle vacuum mimics baby's suckling for steady milk flow
* Soft massage cushions trigger natural let-down, like baby
* Breastfeed for longer - More milk, naturally
* By mains power, battery power and manual
* Technology memorises and continues your personal pumping rhythm
* You are always in control!
* Naturally imitates baby's suckling action
* Easy to use and assemble
* Quiet and effortless
* Battery or mains powered

Here's why Avent recommend breast milk for babies...
Breast milk is one of the most precious gifts you can give your baby. While it is possible to fully breastfeed your baby for many months, expressing has many benefits you might like to consider.

Convenience
Expressing offers you much greater flexibility, being a really convenient way of ensuring your baby still receives all of the fantastic nutritional benefits of breast milk when you can’t breastfeed. You may be returning to work, your partner may decide they would like to feed your little one or you may just decide to treat yourself to a long overdue night out.

Premature babies
There are also other practical benefits to expressing that you may not know about. If a baby is too small (premature) or sick to take the breast directly, you can still express your colostrum or breast milk for baby.

Difficulty latching on
If your newborn is failing to latch on for some reason, expressing can help encourage your milk to 'come in' and reduce the need to give formula milk. Ask your midwife for extra help if you are having difficulty getting your baby to take the breast.

Using a pump
When your milk comes in there may be times when your breasts temporarily feel full and a little uncomfortable but baby is not ready to feed. In these instances you can use a pump to give yourself some relief. Later, once breastfeeding is established, expressing can help encourage and build up your milk supply, in addition to your baby suckling. You will then have a store of milk to use as and when you wish.
Expressing milk is really easy with practise, although it is best to wait four to six weeks after the birth to let breastfeeding become established before you start, unless a Healthcare Professional recommends otherwise.

Expressing really can give you the best of both worlds. It ensures your baby always gets the very best in nutritional feeding and at the same time allows you the freedom to choose how.

Pregnancy and early parenthood is an exciting and challenging time, when it's good to know there is expert advice on hand to help take care of you and your baby. Since 1984, AVENT has been designing and manufacturing products that are inspired by nature and have been developed through extensive research and clinical trials. Now, as part of the Philips Group, the new Philips AVENT will continue to produce innovative solutions that make feeding and caring for your baby's health and safety easier.

Philips AVENT believes that breast feeding is the best method of nutrition for babies and that women should be given as much information and education as possible regarding the benefits of breast milk. Philips AVENT believes that it is every mother’s right to make her own personal decision to how she feeds her baby – bottle, breast or a combination of both - and Philips AVENT will support her in whatever choice she makes.